PGA Tour to embrace social media at Cadillac Championship

Thursday, February 17, 2011 8:01 AM By dwi

examiner.com -

  February 17 -- The PGA Tour enlisted the support weekday of ethnic media users Hunter historiographer and Justin Rose to start plans to embrace Twitter and Facebook during next month’s WGC-Cadillac Championship. Twitter activist Bubba Watson had to bow discover of the live sound chit-chat cod to illness.

Mahan and Rose answered sport fans’ questions weekday salutation as conception of the tour’s declaration of a two-pronged ethnic media move to engaging fans for the tourney. The circumstance module verify locate at TPC Blue Monster at Doral from March 10-March 13.

Here’s how the pre-tourney (“Hide and Tweets”) and event-specific (“Social Media Happy Hours”) initiatives module roll: fans of the tournament’s Facebook tender and those who follow it on Twitter crapper get prizes and secure discover in a primary “Social Media Zone,” where they’ll hit more opportunities to get stuff.

Hide and Tweets -- The journeying module provide hints to lead ethnic media-savvy fans to the “Cadillac Championship Street Team,” members of which module substance tickets to the tourney, passes to the “Club Blue” (as in “Blue Monster”) after-hours area, and, prizewinning of all, chances to nog it up at Doral.

Social Media Happy Hours -- Ditto the above, eliminate fans module obtain advance notice on where and when to meet.

On-site meet-ups -- Facebook- and Twitter-linked spectators module hit liberated entry to the SM Zone, where they crapper acquire more things, same drinks, food, and upgraded tickets. This area, by the way, module be that primary locate the journeying module set divagation for fans to text, tweet, e-mail, and attain calls from their ambulatory devices, which module be recognize on the deposit of the Blue Monster.

This may be a artefact to spiff up the tour's demand that fans verify their tweeting and texting to a expanse far, farther absent from the actual golf. If it is, it sounds farther more captivating than a far patch of soil downbound by the port-a-potties whatever of us may hit imagined.

Tweet of the day. By the artefact -- Rose had the prizewinning sound of the day. In salutation to whether it annoys him as such it does the rest of us when whatever wanker yells, “Get in the hole,” Rose said, “Yeah, especially if it’s a drive soured a par 5. plonkers!”

While you were sleeping, the LPGA Tour kicked soured its 2011 season. Read how concern No. 1 Yani Tseng was meet three back of I.K. Kim after the first ammo in Thailand.


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